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Art Direction

Jill Krutick Fine Art

A portfolio collection of marketing campaigns, brand work, exhibition and website design, concept illustration, and original mobile interfaces done between the years of 2018 - 2020 for Jill Krutick, an abstract expressionist painter and gallery owner.

 

Original paintings by Jill Krutick.

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Turning Points

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Viewing Room Exhibition

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Turning Points is a virtual "Viewing Room" on the gallery website, created to be an online exhibition in an effort to boost engagement in light of social distancing.

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Visit Turning Points here.

HOME ART
CURATION

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Promotional sizzle

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A video created to promote the works of Jill Krutick, including remote, digital mock-up services to envision paintings in real-life spaces.

Museum Exhibition Branding

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Promotional invitations

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A series of promotional material created for various shows and exhibitions.

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Visit all exhibitions here.

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Exhibition catalog

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Yellowstone Art Museum: "Metamorphosis"

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During the promotional campaign for Krutick's solo show, Metamorphosis, a brochure was created for both print and mobile solutions to enhance the user experience.

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Visit the Metamorphosis catalog here.

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Concept art

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Krutick's "Trout" Series

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This campaign centered on Krutick's popular Trout series, where original illustrated environments were created to complement the featured artwork.

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Read more in this blog post.

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MOBILE LOOKBOOK

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Painting Series: Shangri La

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In a campaign to promote Krutick's different styles of abstract work, several lookbooks were designed to celebrate their unique qualities and range. Each lookbook was created to be available for print and mobile solutions.

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View all series lookbooks here.

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© 2020 by Simone Kurtz

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